Google Workspace licences through an official partner
GMinds is an official Google Workspace reseller. With us you never pay more than buying from Google direct — in most cases less. On top of that you get edition advice, an invoice in euros with German VAT and a dedicated contact for your licences. The switch runs without migration and without downtime.
Where should I buy Google Workspace licences — direct from Google or through a partner?
In most cases you are better off with a partner — including on price. At GMinds you never pay more than with Google direct, in most cases less; how much depends on volume and term. Then comes the second lever: the right edition. Anyone licensing too high pays extra every single month.
The reason is simple: Google focuses on building the product and leaves sales and customer care to partners. That is why a partner margin is already baked into the list price — it applies either way, whether you buy direct or not. Buying direct, it simply stays with Google. We pass part of it on to you.
So buying direct is almost never the cheapest option — and all you get is the licence: nobody checks whether the edition fits before you buy, nobody watches unused seats in day-to-day operations, and for contract and billing questions there is only the general Google hotline.
It is the same licence, the same feature scope, the same Google infrastructure. Just cheaper in most cases — and with someone keeping an eye on your licences.
Six reasons to source your licences through us
Never more expensive than buying direct, in most cases cheaper. How much is possible for you depends on volume and term — we work that out in the intro call.
Starter, Standard, Plus or Enterprise — we check what you actually use and license accordingly. Not by gut feeling.
Archived users, frontline licences, partial domain licensing: not everyone in the company needs the same licence.
German VAT, familiar payment methods, all Google products on a single document. No credit card required.
Edition changes, new seats, contract and billing questions: a dedicated contact with us instead of the general Google hotline. Google support for the products themselves stays exactly as it is.
Included in the licence relationship: edition advice, licence management and a look at unused seats whenever a contract or edition topic comes up. Technical operations and support run as Managed Workspace, projects such as migration or setup as a separate offer — each transparent and quoted upfront.
Buying direct from Google or sourcing through GMinds
The licence is exactly the same in both cases — identical feature scope, identical Google infrastructure, identical SLAs. What differs is the price and everything that happens alongside it.
| Aspect | Direct from Google | Through GMinds |
|---|---|---|
| Licence & feature scope | identical | identical |
| Price | list price, no negotiation | never above list, in most cases below |
| Edition advice | self-assessment | included, before you buy |
| Rightsizing | not provided | reviewed at purchase, renewal and edition change |
| Invoicing | credit card, partly USD | euros, German VAT, by invoice |
| Licence & contract questions | general Google channels | a dedicated contact with us |
| Technical product support | Google support per edition | Google support per edition — identical |
| Setup & hardening | on your own | bookable as a package, from one source |
| Migration from M365 | on your own or a third party | a dedicated project, same contacts |
| Ongoing operations | on your own | optional as a managed service |
Technical Google support remains fully in place in both cases — we do not replace it. If you want ongoing technical care beyond that, you add it as Managed Workspace (see below).
Which Google Workspace edition do you actually need?
Most companies are well served with Business Standard or Business Plus. Enterprise pays off when you need DLP, advanced compliance or more than 300 users. Client-Side Encryption is available in Enterprise Plus only — that single point decides more often than anything else.
Entry level with your own domain and 30 GB per user. No Gemini. For very small teams.
The usual starting point. 2 TB pooled storage, full Gemini AI included.
5 TB, Vault, advanced endpoint management. For regulated mid-sized companies.
DLP, no user cap, advanced security controls.
Client-Side Encryption, S/MIME, the full compliance package.
Business plans are capped at 300 users. Current list prices and a comparison against Microsoft 365 are in the Google Workspace cost calculator.
How do I reduce my Workspace licence costs?
The fastest lever is licences nobody uses. Former employees can be kept as archived users at a much lower cost, shift and production staff usually only need frontline, and not every domain in the tenant needs to be licensed at all.
Data of former employees stays available and compliant without the full licence running on. In many tenants the single biggest item.
For staff without a fixed desk — warehouse, production, field service. Considerably leaner than a full licence.
License only the domains and user groups that actually need Workspace. Especially relevant for corporate groups.
The annual contract is cheaper, the flexible plan can be cancelled monthly. With a fluctuating headcount, a mix is often the right answer.
Is Gemini included in my Workspace licence?
Yes. Since January 2025, Gemini has been included in Google Workspace at no extra cost from Business Standard upwards. Separate Gemini add-ons no longer exist. Anyone still paying for an old add-on or waiting for an upgrade to get AI is paying or waiting unnecessarily.
This is where the comparison with Microsoft 365 tips over: Copilot Chat is now included in their plans, but the full Microsoft 365 Copilot remains a paid add-on. Full AI for everyone is the default at Google — at Microsoft it is a surcharge per head and month.
How do I switch my Workspace partner?
Via a transfer token, usually within a single day. It is not a migration project: your data, accounts and settings stay unchanged, there is no downtime and nobody on the team notices a thing. All that changes is who manages and bills the licences.
In the Admin console you open the transfer token page and enter our reseller ID.
The token is valid for 14 days. You send it to us together with your domain and user count.
We take over the subscription and review editions and unused licences right away.
From the next billing cycle everything runs through us — with a dedicated contact for all licence and contract questions.
You get our reseller ID for the token directly from us — a short message is enough. Running annual contracts cannot be transferred at any time; we look at your contract end date together. On the flexible plan the switch happens immediately.
Migration, build-out and operations — from one source
The licence is the entry point, not the destination. We migrate you from Microsoft 365 to Google Workspace, build new environments from scratch, train your teams and, if you want, run day-to-day operations. The same contacts across all phases — no handover gap between licensing, project and support.
Mail, calendars, files, identities and sharing — with a coexistence phase and no interruption to operations. The Adoption Pricing Plan bridges the gap until your M365 contract ends, so you never pay twice.
See Digital Workplace →Greenfield setup with a clean org structure, security defaults, sharing policies and mail authentication. Plus role-based training so Gemini is actually used from day one.
See Workspace training →Ongoing operations instead of a ticket flood: support, user on- and offboarding, sharing and security audits, Vault and retention, release management and continuous adoption.
See Managed Services →Not yet sure where the journey is heading? In the strategy workshop we define the roadmap together. And if it's about the numbers first: the cost calculator compares Microsoft 365 and Google Workspace including the Copilot surcharge.
Is sourcing through a reseller trustworthy?
Yes. Authorised resellers are a regular sales channel designed by Google — Google builds the product, partners handle advice and care. Your contract for the licence is with us; the Google services, SLAs and Google support remain exactly as they are.
Do I get the same Google support?
Yes, unchanged — technical Google support is part of the licence and remains fully in place when sourcing through a reseller. With us you additionally get a dedicated contact for everything around licences, editions, contracts and billing. If you want ongoing technical care for your tenant beyond that, you get it as Managed Workspace — a separate, clearly priced offer, not hidden small print.
What happens if we are not happy with you?
Then you switch again — just as easily as you came to us. The transfer token works in both directions. Your data belongs to you, not to the reseller. We keep customers through performance, not contracts.
Google Cloud and AI licences are available through us too
As an official Google Cloud reseller we also handle your GCP sourcing — including FinOps support, cost transparency and, optionally, day-to-day operations. Especially with committed use discounts and larger volumes, a conversation about terms is worth it.
With AI editions, over- and under-licensing are equally expensive: choose too small and productive agent operations hit limits. We determine the right Agent Platform edition and procure it together with the rest of your licences.
